Streaming vs. Theatres: The 2026 War Heats Up as OTT Platforms Poach Bollywood’s Biggest Directors
A significant power shift is occurring as top Bollywood directors are signing exclusive, multi-film deals with streaming giants, bypassing traditional theatrical releases. This article explores the lucrative offers, creative freedom, and risks associated with this migration. It questions whether this will lead to a scarcity of quality content in cinemas.
The masterminds behind your favourite blockbusters are abandoning the big screen for your phone. Find out why the biggest names in Bollywood are making the switch to streaming and what you’ll be missing in theatres.